For the last
couple of week we have talked about as a class the importance of social media
and it’s effect on growing your blog. Everyday individuals and businesses
publish content from their own blogs to build the audience and traffic. As a journalist or serious blogger one must
take the needed effort to have a concerted effort to drive traffic to your
content. One of the ways that can be done and is done happens to be the way of
social media and it’s just not a one time thing it has to be consistent to let
you twitter or Facebook audience for example know that something new has just
been published and take a look or a read.
You want to be able to gather enough click on
a daily basis or day basis after you post on a blog 1 time sharing on social
media won’t help garner the attention you want on your site do it more about
three times in one day because people see that on there feeds are more likely
to click on it and get to your blog. While doing this type of sharing on a
regular basis can benefit it also can annoy some so you will see some backlash
when it comes to sharing to promote yourself and work. But if you do not share
the links to you work as we do in this class, your audience may never see any
new updates.
CAREER IMPACT
ALL of this
connects to our everyday lives and for my career or any journalist career.
Sharing links to you work not just your blog for social media has been a way
that can help set you apart from everyone and garner enough attention. How can
you drive traffic if you don’t use the trend of social media that has been
happing the last couple of years. Social Media is now a tool for getting news
out there before the articles are written. The different avenues allow for
greater exposure and build you and your site. This all repetitive I know and
not new to many of you, but it is such a necessary reminder that in our
business our careers can stall if we are not with the times and trends. It’s
about growth and success and one component to achieve that is making sure to
share and promote your work because you are all promoting yourself. In a way
it’s what makes everything revolve around sharing a message but not always the
same message more than once on the sharing site because variety in wording and title
will separate you from what some call spammers (blasting the same content with
the same wording) can lose attraction quickly had variety on the different
sites to not have your audience just continue to scroll through there feed.
